We started Avocado Magazine, our lifestyle site, to explore stories we care about and share resources that support a healthier planet and well-being for all.

Our Purpose

Avocado Magazine is committed to exploring the intersection of our lives and the planet through original, thoughtful, and accessible storytelling. Our mission is to be a resource for socially and environmentally responsible action while providing an inclusive, inspiring space centered on the idea that health, well-being, and a clean planet is a reality we all deserve. Avocado is Climate Neutral Certified, a certified B Corp, and a proud member of 1% For the Planet.

What We Do

Avocado Magazine is an extension of Avocado Green Brands. Our purpose is bigger than SEO, mattresses, or sales. We’re here to add to the conversation — not repeat it — and provide readers with tools to live healthier, more sustainable lives. We do this by writing about topics surrounding low-impact living, environmental concerns, and social issues tied to mental, emotional, and physical well-being.

Some of these issues are inherently political — and we’re okay with that. We feel strongly that social and environmental justice are interconnected, and it’s important that we talk about the issues that matter to us. After all, Avocado was founded on the idea of creating everyday household items that are healthier for people and the planet. But we’re not putting ourselves on a pedestal. We understand everyone may not agree with us, and that’s okay, too.

Who We’re For

Our audience isn’t limited to any one demographic, ideology, political party, or age group. We welcome anyone and everyone interested in knowing more. Our goal is to curate an inclusive space, with a menu of content for readers with different interests, backgrounds, and beliefs. And we recognize our role in ensuring this space includes representation and visibility for all.

Interested in writing for us? Email us at [email protected].